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Revolutionizing Food Delivery for MEATIGO

Transforming Business Operations through Intuitive Mobile and
Web application paving the path to grow operations across India

Highlights

Meatigo is a prominent online platform, catering to the discerning preferences of consumers by offering a diverse array of high quality meat products. The leading meat supplier faced significant challenges in its business operations, which primarily managed through disparate systems that Meatigo had no control over. The absence of a comprehensive and integrated mobile and web application hindered its efficiency, data visibility, and customer experience.

Meatigo switched to modern application developed by Qspear developed specially to improve the prevailing operational model and in turn enhance user experience. This strategy implemented a robust, interactive mobile and web app platform demonstrating QCS’s transformative power of technology in optimizing and integrating business operations for the client.

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Features of Native Apps

  • Native apps epitomize a bespoke approach, epitomizing the incorporation of craftsmanship tailored to a specific platform.

  • Employing programming languages finely attuned to their respective platforms, namely Swift for iOS and Kotlin for Android, these applications neatly tap into the complete array of device capabilities.

  • Performance, a hallmark virtue of native apps, is achieved through optimized execution, enabling seamless multitasking and fluid animations.

  • By assimilating deeply with the host ecosystem, native apps are equipped with unparalleled access to device hardware, thereby enabling the integration of advanced functionalities like cameras, GPS, and sensors.

  • Security is fortified through the utilization of platform-specific encryption mechanisms, safeguarding user data.

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Features of Hybrid Apps

  • In stark contrast, Hybrid apps encapsulate a pragmatic blend of web and native technologies.

  • Characterized by a single codebase written in web technologies—HTML, CSS, and JavaScript—Hybrid apps are enveloped within a native shell that facilitates cross-platform compatibility.

  • The prime appeal of Hybrid apps lies in their expedited development cycle, guided by code reuse.

  • While not matching the performance zenith of native counterparts, Hybrid apps offer a credible compromise between platform consistency and reduced development effort.

  • They wield a fragment of access to native device capabilities through plugins or bridges, harmonizing their operational footprint with certain hardware interfaces.

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Similarities Between Native and Hybrid Apps

Generally associated with their disparities, Native and Hybrid apps share common ground in several facets. Both app archetypes enable sophisticated user interface design, engendering visually appealing and interactive experiences.

Distribution, a pivotal phase, is mirrored across both realms, as apps from either paradigm find their conduits to user devices via app stores. Notably, both categories support connectivity to remote servers, enhanced by network-enabled communications.

Furthermore, both paradigms embrace the app analytics mantle, assimilating insights to unravel user behaviors, thereby informing strategic refinements.

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Pros of Using Native Apps

The paramount advantage of Native apps resides in the realm of performance optimization. This refinement leads to brisk execution and fluid user interactions, important for graphics-intensive or real-time applications.

Native apps offer an unparalleled avenue to harness a variety of device features, presenting an imperative for applications reliant on camera, augmented reality, or geolocation.

The profundity of the user experience is unfurled through careful adherence to platform- specific design principles, thereby fostering a seamless and intuitive interaction nexus.

Noteworthy examples of Native apps span a spectrum from the illustrious "Instagram" to the omnipresent "WhatsApp."

Famous Native Apps List:
  • Instagram (iOS, Android)

  • WhatsApp (iOS, Android)

  • Spotify (iOS, Android)

  • Uber (iOS, Android)

  • Airbnb (iOS, Android)

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Pros of Using Hybrid Apps

Hybrid apps wield a distinct allure centered on cross-platform code reusability, effectively curbing development costs and accelerating the release. Aptly suited for content-centric applications or prototypes, Hybrid apps present a beneficial path for reaching diverse audiences.

The utilization of web technologies for development extends an approachable entry point for web developers keen on mobile app forays. Recognized instances of Hybrid apps encompass the widely utilized "UberEATS" and the interactive "Untappd."

Famous Hybrid Apps List:
  • UberEATS (iOS, Android)

  • Untappd (iOS, Android)

  • Instagram Lite (Android)

  • Twitter Lite (Android)

  • Evernote (iOS, Android)

When to Choose Native App Development

The compass of selecting Native app development finds harmony in complexity, performance optimization, and platform fidelity. Projects requiring intricate animations, augmented reality, or real-time interactions find their zenith in the native domain.

Furthermore, applications seeking to harness the entirety of platform-specific features, like camera functionalities in a photography app, indubitably gravitate towards native endeavors.

However, it is essential to acknowledge that Native app development entails duplicated efforts for different platforms, potentially elongating development timelines.

When to Choose Hybrid App Development

The realm of Hybrid app development beckons in scenarios where cost-efficiency, rapid development, and a simplified maintenance continuum merge as primary considerations.

Applications geared towards content distribution, simple utility, or profitable prototypes, are preferably built as Hybrid applications.

Moreover, projects manifesting a shortage of resources and desiring a uniform user experience across platforms are poised to extract substantial benefits from the Hybrid approach.

In the intricate landscape of mobile application development, the dichotomy between Native and Hybrid app development is not dichotomous but reflective of a nuanced spectrum.

Native apps exude performance finesse and an intimate nexus with platform-specific capabilities. Conversely, Hybrid apps, embodying the synergy of web technologies and native containers, resonate with cost-effective convenience and cross-platform uniformity.

The choice between these paradigms hinges on a meticulous assessment of project requirements, aspirations, and fiscal considerations.

Ultimately, the harmonious combination of these methodologies promises to revolutionize the mobile phone world with numerous captivating and utilitarian applications.

Conclusion

In the end, the choice between native and hybrid app development hinges on the project's specific goals, requirements, and constraints. Native apps excel in performance, user experience, and access to device features, making them ideal for applications where these factors are critical, such as gaming or resource-intensive applications.

On the other hand, hybrid apps offer the advantage of quicker development, cost savings, and cross-platform capabilities, making them a strong contender for projects with limited resources or a need to target multiple platforms.

It's important for development teams to carefully evaluate the trade-offs and prioritize aspects that align with the project's objectives. Additionally, considering the rapid evolution of hybrid frameworks and the ongoing advancements in native development, staying up-to-date with the latest trends and technologies is essential for making informed decisions.

In this article

Objectives/Opportunities

As Meatigo grew larger, the company's expansion brought about increased demands and complexities that needed to be addressed to sustain its growth trajectory and maintain a competitive edge in the market. Some of the business challenges included.

Lack of Scalability for Integrating New Features - As the business grew and evolved, the application's existing infrastructure was not equipped to handle the growing complexity and scale of the business. The application had significant limitations, making it nearly impossible to incorporate new features.

Automating Delivery Planning through Integration - Meatigo faced the challenge in optimizing delivery routes, efficiently allocating delivery resources, and accurately estimating delivery times. The application lacked to offer real-time visibility into the delivery status for both Meatigo and its end customers. The time-consuming, labor-intensive, and error-prone approach of manual delivery would lead to delays, higher operational costs, and inaccurate or unreliable delivery estimates.

Creating a Comprehensive, Interactive, and User-Friendly App Platform with Integrated Operations - The app platform lacked connectivity for all business operations and suffered from a non-interactive and non-user-friendly interface. It hindered seamless communication and collaboration between different departments, and lacked real-time visibility into the overall business processes. Furthermore, the users including Meatigo’s workforce and the customers could not navigate through the app seamlessly, leading to a subpar user experience.

Approach/Methodology

QCS initiated the evaluation of the existing application for improved operations and user experience. The analysis led to the following outcomes.

  • Redesigning and restructuring the application to accommodate more users and handle higher data volumes. Additionally, allowing developers to easily integrate new features and modules without major disruptions to the existing system.

  • Re-architecting parts of the application, refactoring the codebase to improve modularity, or adopting modern development practices that facilitate the addition of new features.

  • Implementing an automated delivery planning system extending to real time delivery updates that seamlessly integrated with the existing operations.

  • Developing comprehensive application that integrated all business operations, ensuring a centralized and synchronized system.

  • Leverage QCS’s cloud and modern open source technology expertise to implement a robust, scalable, redundant, cost effective solution to address the prevailing business challenges.

Solution

The development team conducted in-depth user research to understand the client’s preferences and pain points. The portal's design and flow were tailored to meet the needs of the target audience, ensuring a user-friendly experience.

Technology Stack

ReactJS was chosen for the frontend owing to its interactive capabilities and component-based architecture. Spring Boot, with its efficient RESTful API development, served as the backend to handle requests and integrate with other systems. DynamoDB was selected as the NoSQL database to store and retrieve customer data securely.

Interactive Delivery Tracking

A robust logistics management system, was integrated into the application, enabling real-time tracking of orders and providing customers with updates at each stage of the delivery process. This included order confirmation, packing, despatch, and delivery. Customers could access the real-time location of their delivery, estimated arrival time, and status updates. Interactive alerts were implemented to keep users informed about any changes or delays in delivery.

Integration with Various Facilitator Systems

The integration included systems like Locus for logistics management, Calc analysis for data analytics, Google Maps for location services, Clevertap for customer engagement, Omni Docs for document management, Freshdesk for customer support, and the like. The integration of facilitator systems streamlined various workflows within Meatigo. Real-time data enabled better route planning, reduced delivery times, and improved resource allocation.

Robust Reporting & Analytics for Enhanced Process Visibility

With QCS, Meatigo gained full visibility of their processes. The real-time dashboards, customized reports, and data visualization tools provided deep insights into key performance indicators (KPIs) and business metrics. Real-time tracking of inventory levels, delivery status, and sales data allowed the client team to make data-driven decisions.

Impact and Benefits

The solution provided by QCS illustrated how technology can alter business activities for MEATIGO while also optimizing and integrating them. A strong, interactive mobile and online application was successfully implemented, creating a model for other organizations in the sector and paving the way for increased productivity, client happiness, and overall growth. Within 6 months of launch of the applications, the App ratings touched all time high giving confidence to Meatigo management to embark on Pan India launch.

The transformation of the existing application into a more flexible and extensible system facilitated the client to respond more effectively to changing market demands, stay competitive, and enhance the overall user experience. Moreover, it highlighted the importance of maintaining a forward-looking approach in modern app development to avoid being limited by the constraints of legacy systems.